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30 Logos with Hidden Messages


Nowadays, as a graphic designer, it’s hard to come up with great and meaningful concept for a logo and satisfy the customer needs. As more and more trends pass over the internet, many creatives got trapped in this vortex and focus their logo designs for short term periods and not long ones. I love logos with hidden messages and I spend time to caught the idea behind every logo. For me it’s a great relief after I’ve figured it out the message that the designer want to transmit. It’s like a puzzle game.

If you want your next logo to stand out and be world wide recognized it’s time for a little help. Below are 30 clever logo concepts that use negative space to create a powerful message and reflect the company’s personality. I recommend to read the explanation on the right side after you’ve tried to figure it out on your own what’s the message behind the logo.

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